Balancing
business & design.



Kaylee Gruber | Marketing, Innovation & Design



ABOUT




Since 2010, Kaylee has provided strategic and holistic thinking in building and managing design-related experiences, design leadership and excellence through a versatile, hands-on, and results-driven approach with valuable knowledge of the creative process, organisation, marketing and branding of design experiences, rooted in the fundamentals of innovation. ​​



INSIGHT



All business begins with insight - derived from understanding what others are thinking, doing, and feeling. It is the fundament to what creates success and meaning.


Consumer Research • Market Analysis

& Benchmarking • Industry Foresight




STRATEGY



Ensuring all marketing, innovation & design strategies are rooted in business, both immediately and over the long-term through impactful and concrete action plans.


Vision • Value & Content Creation

• Portfolio Planning



MANAGEMENT



With any change in strategy, new management structures, capabilities and tools are necessary to maintain a cohesive culture and make strategies tangible within the organization.


Organization & Culture • Capability Development

• Tools & Processes



START by placing design
at the center.



GET IN TOUCH



& Let me know how I can help you!








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Kaylee Gruber | Marketing, innovation & design


lisbon based, globally focused